Pepsi is officially launching its own line of smartphones
Pepsi is officially working on its very own smartphone.
That’s right. The company confirmed to Reuters that it plans to launch a line of phones and accessories in China over the next few months.
The soft drink giant’s Chinese arm is expected to announce a the smartphone, called the P1, as early as October 20th, Mobipicker reports. According to Mobipicker’s Chinese sources, the P1 will cost around 1,299 yuan (£133, $205), and will be running Android 5.1.
The rest of the specs for the P1 have already apparently been revealed in a listing on TEENA (the Chinese version of the FCC), which was picked up by tech.sina.com:
- a 5.5-inch, 1080p display
- 16GB of internal storage
- 3000mAh battery
- 2GB of RAM
- 13-megapixel rear camera
- 5-megapixel front-facing camera
Thanks to that listing, we’ve also got a fuzzy idea of what a Pepsi smartphone might look like:
But a Pepsi spokesperson told Reuters that the company has no intention of getting into the mobile phone manufacturing game. That means that it has licensed its name and logo to a Chinese manufacturer, rather than designing and building the phone itself.
“Available in China only, this effort is similar to recent globally licensed Pepsi products which include apparel and accessories,” the spokesperson told Reuters.